Leadership Westmoreland Alumni, alongside other industry representatives and professional speakers from around Westmoreland County, played a pivotal role in the success of Leadership Westmoreland Youth Academy 2024. Held from June 17-21, 2024, at the Westmoreland Conservation District’s location on Donahoe Road in Greensburg, the Academy hosted high school students from across Westmoreland County. The venue,…
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Youth Leadership 2024 Ten high school students from Derry Area High School, Southmoreland High School, Franklin Regional High School, Greensburg Salem High School, Penn-Trafford High School, Norwin High School, and Yough High School participated in the Leadership Westmoreland Youth Academy from June 17-21, 2024. Now in its sixth year, this week-long experience is supported by…
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Securing Funding for PA’s Critical Bridge Improvements By Dan DeBone, President/CEO, Westmoreland County Chamber of Commerce Bridges provide crucial access between regions and cities, linking workers to jobs, goods to markets, and people to essential services. According to the Federal Highway Administration (FHWA), transportation agencies need $70.9 billion to overcome the current backlog of…
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Why Time Management Matters Small business owners and team leaders frequently handle a broad range of tasks, from strategic planning and operational oversight to customer service and team coordination. Without effective time management, these duties can quickly become overwhelming, leading to missed deadlines, subpar work quality, and burnout. By prioritizing tasks and managing time wisely,…
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Starting a business is an exciting venture with opportunities and challenges. As a small business owner or entrepreneur, having a brilliant idea and solid plan is not enough to ensure your business can grow and succeed. One crucial aspect often overlooked is establishing and maintaining good credit. This can be vital, especially during tough financial…
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Inbound Marketing vs. Outbound Marketing: What’s the Difference? Inbound Marketing focuses on attracting potential customers to your business through content marketing, social media, search engine optimization (SEO), and other strategies designed to pull people in. It’s a permission-based approach where customers seek you out for valuable and relevant content. Some of the key elements of inbound marketing…
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The Power of Behind-the-Scenes Videos: Boosting Your Brand and Sales In the ever-evolving landscape of digital marketing, small business owners are constantly on the lookout for innovative ways to engage their audience, grow their following, and ultimately, increase sales. One trend that has been gaining significant traction is the creation of behind-the-scenes (BTS) videos.…
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Op Ed: Reforming NOL Provisions is Crucial for Pennsylvania’s Economic Future by Dan DeBone, President/CEO of the Westmoreland County Chamber of Commerce As Pennsylvania’s budget discussions and negotiations continue, there is an urgent issue that needs immediate attention: the state’s outdated and restrictive Net Operating Loss (NOL) carryforward provisions. For too long, Pennsylvania has…
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5 Emails That Will Grow Your Business Not all visitors are immediately prepared to make a purchase. However, a significant number are eager to learn from you. This underscores the importance of having a lead magnet on your website-a complimentary resource, training, or course for which visitors are willing to exchange their email addresses. Unlike social media…
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10 Innovative (and Cost-Free) Strategies to Grow Your Small Business Growing a small business can often seem daunting, especially when you don’t have the same marketing budget as large corporations. However, it’s a mistake to think that you can’t afford to market your business effectively. There are numerous creative and budget-friendly ways to attract new…
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